Wudang district integrates coffee culture with rural tourism

Wudang district is utilizing its rich ecological resources to promote the integration of coffee with rural tourism, developing a range of distinctive "village cafe" brands tailored to local conditions.

Nestled in the mountains, hidden along forest paths, or located by riverside campsites, these rural cafes are emerging as popular destinations for urban residents seeking nearby leisure escapes.

Panel Coffee, located in Laping village, features a "mountaintop cafe" theme. Known for its signature drinks such as Roxburgh rose Americano and lemon coffee, it offers visitors a serene atmosphere with panoramic views of the surrounding peaks and drifting clouds.

A barista at Panel Coffee makes a drink. [Photo/WeChat account of Wudang district]

Pinglanyuan Cafe, situated in Baozhai village, integrates coffee with forest cabins, homestays, and a bonsai garden. In addition to enjoying drinks, visitors can engage in a variety of outdoor activities, including fishing, water play, barbecuing, and camping.

Trees surround Pinglanyuan Cafe. [Photo/WeChat account of Wudang district]

Xingxun Camp Cafe, located in Luozhuang village, centers around a campsite-style experience. Adjacent to a tributary of the Xiangsi River, the cafe offers a peaceful setting where guests can enjoy coffee on hammocks in the woods or while paddleboarding. The surrounding riverside farm also provides fishing, barbecuing, farming, and fruit picking.

Tourists relax on hammocks at Xingxun Camp Cafe. [Photo/WeChat account of Wudang district]